If you are passionate about learning the art and science of marketing, you will be far more likely to succeed in your business endeavors. Article marketing and marketing research are essential to the success of your business; remember these elements as your business grows.
Start a blog. Blogging can be an effective means to draw attention to your website - especially if you have something worthwhile to say. Start a blog and leave reciprocating links on your website's main page. You have nothing to lose by doing this and a great deal to potentially gain.
One of the biggest problems marketers encounter with their article campaigns is that they do not complete enough articles to make an impact. Your articles do not have to be long, but they do need to be of a very high quality. And the more you write and the more locations you send them out to, the better your odds of success become.
Put your articles on your site first, unless forbidden. By doing this, your website will gain the attention of the search engines and you will rank more highly. Get the article indexed by the search engines on your site first and then send your articles out in the world to attract more customers.
Employ an RSS feed in your article marketing strategy. RSS is a way to automate content distribution. An RSS feed delivers your content (i.e. articles) to subscribers as soon as you post it. RSS is an ethical opt-in system that does not constitute spam, because users have subscribe explicitly and remain capable of opting out at any time.
By adding pictures that are relevant to the article one can provide an eye catching addition the the article to increase its marketing potential. However one needs to be sure that the picture does not make up the content but simply supplement the existing article content so the information is still there.
To start article marketing, write an original article for your website, making sure it is optimized for your primary keywords and 400-500 words in length. You will want this to be a high quality, well written article as it will be the foundation for more articles to follow. Submit the article to all the major RSS feeds. Once the article is published on your website, ping your website's RSS feed.
Rewrite your original article, or hire someone to do it for you. This article should be totally unique, high-quality, and optimized for your keyword. Be sure to write a compelling author's resource box that contains two backlinks to your site, one pointed to your main domain, and one to the original article. Submit the rewrite to EzineArticles.com. Once your article is published there, you will have your own author's RSS feed. Each article that is approved on Ezine will ping your author's feed.
Make sure that you realize that not ever article you right is going to be approved. This is important because you do not want to get your hopes up. Just do your best on writing the article. Make sure you have checked spelling and grammar, and take your time on it.
It is important that you stick to the topic that was asked for. Many sites do not want to use an article that rants on and on about a totally different article. If you are unsure of what to write about a specific topic, you can always ask the requester for more information.
When you first start writing ads it is great to write them as if you were writing an article. The reason for that is that people shut down right away when they see ads, and they are more open to reading stories. By the time they finish the story they will see it is an ad, and be more likely to buy what you are selling.
Even though article marketing is dealing with content, it's still a business that works through the basic principles of supply and demand. This means you're going to need to identify the demand in the market and then formulate your writing to address that need and to act as the supply.
Now that you've learned some great tips, you can work to boost your business and get your article marketing campaign going in the right direction. It's going to be a relatively slow process, but by using information like this to help you along, you'll be successful before you know it.
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